In the Huffington Post yesterday, Planned Parenthood president Cecile Richards issued an unequivocal endorsement of Obama and called for women to fight hard for his election.

At this point in the election, "What Would Ann Do?" asks Richards, referring to her mother, Ann Richards, the former governor of Texas. Richards writes,

Mom required only one thing of the many folks who asked for her
campaign help: a 100 percent belief in women’s rights. If they didn’t
have it, they were out of luck. But if they stood up for women as she
did, she would travel to the ends of the earth for them.

That’s why if she were still around she would suit up and campaign
for Senator Obama in the farthest corner of the farthest state. Mom
would see in him a leader with a long and consistent record for
standing up for women’s health care, a man raised by a single mother, a
father of two daughters, and a husband who supports women’s rights 100
percent.

Planned Parenthood Action Fund’s polling data suggesting that "more than half of
women voters in battleground states have no idea where Senator McCain
stands on women’s health issues, and even worse, half of the women who
support him describe themselves as pro-choice."